Buon Natale! Mele Kalikimaka! Season’s greetings from our home to yours. We have an hour to go before we break out the chopsticks and dig into the appetizers for xmas eve dinner. Auchan supermarket in Curno (Bergamo) recently put in a sushi department and while it’s just variations on salmon and tuna, the workers make it right then and there. Sushi is still a thing for the more cosmopolitan-minded, so this is a step forward for where we live. A big tray of assorted sushi (26.90€) and I didn’t have to mess up the kitchen? Ho, ho, ho!
And thank goodness it’s for a short time only. Did someone in the corporate think tank just wake up? With hundreds and hundreds of sagre (food festivals) occurring every year all over the peninsula, I can’t see how The Clown could’ve missed this golden opportunity from the beginning. Take a grilled pork sausage patty, slap some sauce on it, and voila! La Sagra is born! Even for a sagra purist like myself, how could I resist marketing like this?
Okay, so it wasn’t the greatest of fast food meals but I liked that they offered a can of Peroni for just 30 cents extra. Certainly it does not compare to juicy salsiccia grilled over a fire, but if McD’s really wanted to get into the sagra spirit – I mean REALLY, a sagra is supposed to be fun! – they would’ve hung a salame from the ceiling to see what happens next.
Or at least that’s pretty much what the
message gimmick amounts to with McDonald’s new 15-piece Share Box promo. 15 tasty morsels to enjoy with family and friends, because life is much better when shared with others. How cute. And effective. Sharing my loot was actually the only way MotH was agreeing to yet another visit to the golden arches.
Five each of spinach & parmesan croquettes, chicken mcnuggets, and crock brie bites. They were hot out of the fryer, I’ll give them points for that, but the 2 sauces escaped the attention of McCrew and sometimes I don’t bother to check for missing goodies before driving off.
Happy Earth Day – I’m lovin’ it!